Implementing a successful Internet Marketing plan can be complex. There's no secret formula or magic bullet.

But there are certain things that go into your plan that can improve your chances.

Know your goals. What are you trying to accomplish? Higher search engine placement? Social media presence? Generating leads? Or dispensing advice?  You can easily add more.

I find it is an ongoing learning process and once you begin you have to maintain your process. That means blogging and social media entries. New articles. Email communication. Fine tuning your services and products. There are valid points made here by Phyllis Zimbler Miller, Internet Business Examiner for examiner.com.

If you don't have the desire to figure out a lot of the technical aspects, but you are willing to do some work and build the long tail you should find resources that do a lot of the "heavy lifting" for you.

SBI (Site Build It!) continues to impress me as a proper set of tools. For the money you can't beat it. Even if you don't do a lot of work over time you will get results. And the more you use it the better your site traffic and results. They keep improving it (new brainstorming application for key words is the latest big upgrade).

Have you taken a tour? A few minutes will give you a valuable overview.